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Member Benefits

Membership Benefits

As a member of the Western Retail Lumber Association, your business is provided with discounted services that provide exclusive cost savings programs negotiated on the strength of membership numbers on a full range of products and services.

Download our WRLA member benefits quick reference guide or review benefits in detail below.


WRLA Building & Hardware Showcase

The WRLA Show is the premier LBM show in Canada and is continually working on behalf of its members to facilitate new connections and, of course, business development. 

WRLA Golf Tournaments

Four golf tournaments are held each year, with funds raised supporting the WRLA Education Grants program.

Networking Events

Our networking events are designed to provide a venue for business development. Individuals in the lumber and home improvement industry from across Canada meet at these social events to take advantage of building business relationships, discussing new products, renewing old friendships, and fostering new relationships.

Industry News

Yardstick - Industry News Magazine

Published six times a year – this magazine provides leading information on business practices, industry trends, innovative technology, arising legal and legislative issues, and new products and services that impact the building supply industry in Western Canada.

WRLA News eNewsletter

Direct to your inbox on the first and third Thursday of each month – this brief newsletter provides quick and current industry news, WRLA membership updates, and reminders for important deadlines.

WRLA Directory & Product Source Guide

Yearly publications available both as a hardcopy and electronically. Includes Member information and Product Source Guide.


Principles of Yard and Warehouse Operations

A one-day course to focus on the principles to successfully operate a building centre yard or warehouse. Learn the key principles of efficient inventory management, logistics, customer service, yard layout, equipment and safety.

Manual Estimating Levels 1, 2, and 3

The program is structured on a progressive basis, starting with Level 1: Estimating Fundamentals - Decks and Garages, then moves to Level 2: Estimating for Residential Construction, and ending with Level 3: Advanced Estimators Forum.

Course Rebates

WRLA members are eligible for rebates. Once you completed the course, you will be sent the Course Rebate Form and the Travel Rebate Form.

WRLA Fundamentals of the Lumber and Building Supply Industry Certificate

WRLA has established a new certification program designed specifically for the LBM industry – by the LBM industry. Named the “WRLA Fundamentals of the Lumber and Building Supply Industry Certificate” this program is the first of its kind. 

Operator Safety Training Courses

CERVUS and WRLA have partnered to bring our members safety courses. WRLA members receive up to 40% off regular prices for a variety of safety training - both job-site training and at any of the CERVUS Equipment Training Centres.


Members receive preferred rates, coverage enhancements and discounts of up to 40% off your home insurance.

  • Competitive insurance premiums through the power of group purchasing
  • Other discounts, subject to qualification
  • Convenient payment options, including automatic monthly account withdrawals
  • Quick, efficient claims settlement
  • No interruption of your coverage

To avoid penalties for mid-term cancellations, we arrange your coverage so that as your existing policy expires, your Group policy begins immediately.

Cherry Insurance Ltd. is the brokerage of choice for the WRLA property & liability insurance program. As a WRLA member, you will receive exclusive rates at no additional cost, enhanced coverage extensions and dedicated service from a Cherry Insurance broker.

  • Exclusive coverage extensions at no extra cost
  • Exclusive rates and membership discounts
  • Disappearing deductible for losses exceeding $25,000
  • Dedicated claims service and support
  • Comprehensive liability coverage to meet the needs of all business operations
  • Single-point-of-contact for claims support, service, and information on the coverage that's right for you


Career Opportunities

WRLA Members can post career opportunities directly on the national BMCC website – at no charge! This allows jobs to be viewed nationally and gain a larger viewership - and thus a larger employee pool. Similarly, it allows those looking for a career to view all the jobs available across Western Canada.

Visit Building Supply Careers for more information.

Merchant Services

Small Packages Services

  • 50% off small package shipments within Canada, U.S. and to worldwide destinations
  • 50% off imports into Canada
  • 30% off brokerage entry preparation fees
  • FREE Automatic Daily Pickup® (weekly service charge waived)
  • FREE UPS On-Call Pickup® services
  • FREE UPS Access Point locations within Canada
  • Ship to a UPS Access® Point Location Service - Within Canada = 100% waiver (NEW) 

Freight Services

  • Savings start at 75% off heavyweight (over 150 lb.) LTL shipments 
  • FREE Freight Collect 3rd Party service (Surcharge waived)

Fuel Savings

Commercial Gas Card - Petro-Canada SuperPass

  • Discount of 2.4 cents per litre on gasoline & diesel
  • Save 20% on car washes
  • Discounts apply to purchases at Petro-Canada retail locations

Travel, Home, Health & Other


Choice Hotels - 15% Savings
Canad Inns Hotels - $15 off per Night

Car Rentals - Alamo, Enterprise, National

Current WRLA Members can also take advantage of car rental discounts with Alamo, National and Enterprise offered through HUB International.

© 2016-2020 Western Retail Lumber Association. All trademarks, service marks, logos, graphics, product names and company names are the property of their respective owners.