WRLA Membership Benefits

Connect, Engage, Grow 

The WRLA hosts and supports a variety of networking events throughout the year. Events include the annual WRLA Buying Show, the WRLA Golf Tournaments, NexGEN student activities, and many more! WRLA understands that business is built upon the strength of relationships and we are here to help our valued members connect to each other in meaningful ways. Each event provides a unique opportunity for you to connect with your customers and vendors.

All the services and activities in which the WRLA facilitate are for our paid, current WRLA Members only. Therefore, a company must be approved for WRLA Membership and in good standing to access our annual show and attend other events throughout the membership year.

WRLA Buying Show

It’s the place to do business. This is the WRLA’s annual convention that facilitates business development for the LBM industry. The WRLA hosts the WRLA Buying Show where suppliers, service providers, and retailers gather in the same room and millions of dollars of business is conducted. It is the biggest event of the WRLA calendar bringing together thousands of industry professionals.

This annual convention takes place in January – making it the first buying show of the year. Mark your calendar for 2020: January 22, 23, and 24.

There are plenty of business development opportunities during the course of the show, including an Awards Night event (open to all registered attendees), education sessions, speakers, live product demonstrations, lunches, breakout areas with tables, and more.

Retailers can see new products, get a head start on the year's buying, and meet with vendors face-to-face. Associates and Affiliates have many opportunities to develop business and develop customer relationships.

Learn More About the WRLA Buying Show

WRLA Golf Tournaments

The WRLA will host two golf tournaments in 2020. Tuesday, August 11th at The Willows Golf Course in Saskatoon, Saskatchewan and August 19th at the St. Boniface Golf Course in Winnipeg, Manitoba

Learn more about WRLA Golf Tournaments

WRLA Member Golf Tournaments

Events in support of the WRLA Education Grants: the below golf tournaments are run by WRLA members and proceeds raised by each of these events also go to the WRLA Education Grants program.

Annual Calgary Classic Golf Tournament, organized by Mike Doyle

Kenosee Golf Tournament, organized by Don Horvath

The Yardstick - Industry News Magazine

Published six times a year – this magazine provides leading information on business practices, industry trends, innovative technology, arising legal and legislative issues, and new products and services that impact the building supply industry in the Prairies and Western Canada.

WRLA News eNewsletter

Direct to your inbox on the first and third Thursday of each month – this brief newsletter provides quick and current industry news, WRLA membership updates, and reminders for important deadlines. 

Annual Industry Directory & Product Source Guide

The most comprehensive information source available for the building supply industry. WRLA’s published Annual Industry Directory & Product Source Guide is a must-have year-round reference resource for retailers and vendors.

Each paid WRLA Member location receives one (1) complimentary published directory valued at $60 + GST. Just simply contact us if you and your team require more. We will invoice you at $60 + GST per each additional directory and send them directly to your office.

WRLA Member information is not distributed to non-WRLA Members nor sold to third-parties.

Free Career Opportunities Postings

WRLA Members can post career opportunities directly on the national BMCC website buildingsupplycareers.ca – at no charge! This allows jobs to be viewed nationally and gain a larger viewership - and thus a larger employee pool. Similarly, it allows those looking for a career to view all the jobs available across Western Canada.

To post a job:
1. Visit the BMCC website
2. Enter the WRLA code: The code can be obtained by contacting membership@wrla.org.
3. Fill in the online form and post.

Be sure to have your company logo and job description ready.

This service is free to WRLA members but the ads can be viewed by anyone. This is a free benefit of Membership!  

Industry Surveys

Surveys such as wage and salary, business conditions, banking, and others as needed by our members provide you with important, useful information to benchmark your company with others in the building supply industry.

EDUCATION/TRAINING – Professional development; excel in your role 

Educational Training

Education and training are key factors these days in hiring and retaining quality employees. It also increases your ROI. Keep your employees safe by registering them for CERVUS Operator Safety Training Courses.

Invest in your employees by registering them for WRLA Education Courses today!

• Manual Estimating LEVEL 1 (Decks & Garages)
• Manual Estimating LEVEL 2 (Residential Construction)
• Principles of Yard & Warehouse Operations

CLICK HERE to view our Education Course Calendar

WRLA Education Grants Program

Education Grants are monies distributed to students either within the LBM industry, children of WRLA Members who are pursuing studies, or students enrolled in the WRLA Fundamentals of the Lumber and Building Supply Industry Certificate. The WRLA Memorial Golf Tournament raises the funds that are distributed to students. There are two member-run Golf Tournaments that also contribute funds towards the Education Grants.

Who can apply?

  1. Students enrolled in the WRLA Fundamentals of the Lumber and Building Supply Industry Certificate, the online certificate program through Mount Royal University (MRU)
  2. Students enrolled in any program of study at any post-secondary education institution

Click here to learn more. 

Occupational Health and Safety Policy

This procedure manual is a guide and resource only. It may be a good idea to keep the attached file as your master template document to refer to after modification. The fields to insert your company name and information are underlined. Read the document carefully and modify accordingly to your specifications.

Procedure Manual Provincial References

Retail Job Description Handbook

The WRLA has developed a list of job descriptions specific to the building supply industry composed from various sources to assist store owners and managers. This is a guide and resource for members that can be developed and tailored for specific purposes.

Click here to download the Handbook

GROUP INSURANCE PLANS - We've got you covered!

WRLA Group Property Insurance & WRLA Employee Insurance Benefit Plan

The WRLA gives you access to group property and employee benefit plans. WRLA understands that small and medium businesses may not have the same buying power for optimal insurance plans as large corporations. Well-developed employee benefit plans are a key factor in attracting and retaining quality staff.   

No matter the size of your business, your WRLA membership gives you access to a variety of options for property and employee insurance benefit plans. 

Learn more about WRLA Group Property Insurance Plan and WRLA Employee Insurance Benefit Plan today!

Additional Insurance, Travel, and Communication Programs

In addition to the WRLA Group Property Insurance Plan and WRLA Group Employee Insurance Benefit Plan, current WRLA Members and their employees can also take advantage of these cost-saving benefit programs offered through HUB International:

• Car rental hotels and vacation savings
• Home savings
• Health savings
• Additional insurance and related services

Perks Program Details 

Like what you see? Want to see any other specific benefit programs? We want to know!
Contact membership@wrla.org to submit your feedback.

Deferred Profit Sharing Plan

Deferred Profit Sharing Plans permit employees to share in their company’s success through employer contributions. A tax saving strategy to better protect your business and reward your employees.


DISCOUNTS & SPECIAL OFFERS – More for our members!


Make the most out of your WRLA membership and take advantage of some of the most competitive rates available on shipping services with the UPS Members Benefit Program. We’re excited to share this opportunity with you and enhance our members’ savings through UPS.

Small Packages Services

  • 40% off shipments within Canada
  • 30% off brokerage entry preparation fees
  • 40% off shipments to the US
  • 40% off shipments to worldwide destinations Automatic Daily Pickup - (weekly service charge waived)
  • 40% off imports into Canada UPS 
  • FREE UPS Pickup services
  • FREE UPS Access Point locations within Canada 

Freight Services

Savings start at 70% off heavyweight, LTL shipments Freight Collect 3rd Party Surcharge - (Surcharge waived)

Plus, UPS is committed to providing value that goes beyond cost and on-time delivery. Customized solutions and reliable services for shipping, tracking and billing drive greater efficiency and streamline internal processes. Put logistics to work for you. You can receive these discounts even if you already have a UPS account. It’s free to sign up and there are no minimum shipping requirements. To enroll and start saving, call 1-800-MEMBERS (1-800-636-2377), M-F, 8 a.m. – 6 p.m. EST

Visit: membersbenefitprogram.com/wrla to enroll today!  

Commercial Gas Cards - Petro-Canada SuperPass

High security cards offering choices between single/multi users, vehicle or station assigned cards. Offering discounts on gasoline and diesel credit card purchases, a graded-pricing system benefitting high volume users, flexible invoicing and payment options, and more!

WRLA Super Pass Application Form      WRLA PetroCan Super Pass Information

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